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How to Reach Relevant Bloggers Using a Blogs Release and Distribution Platform

Web PR is a developing practice. This kind of PR is characterized in marketing via the various social networks, and mostly via bloggers. Bloggers have been recognized as a key to success in internet marketing. Bloggers are considered credible and trustworthy sources of information, by being authentic, personal, and consistent. They also offer a richer content experience, due to their use of video, photos, animations, infographics, social tools and more.


However, reaching relevant bloggers can be a demanding task which requires finding the relevant bloggers who would be interested in writing about your company and providing them with a news release that is comprehensive and media-rich. This work can be made easier by using a Blogs Release template and a distribution platform.


The Blog Release is created by the brand owner, or by a PR agency. The publisher edits the materials in a BR Template, and they can distribute it to bloggers before distributing it to anyone else.

Steps

  1. Motivate the blogger to write:Provide the blogger with details about an event, product, happening new data or personal story which indicates a phenomenon. The release must be constructed in a manner that allows each blogger, according to their outlook, to make free use of materials that interest and inspire him / her to write a post.
  2. Include vital tools for the new media:Hyperlinks, tagging for the categorization of the content according to keywords for search engines, lists of links for additional information and quality material with an abundance of digital media that will provide all of the information interface for the blogger, including texts, images, video and links to social media pages, including Facebook, Pinterest and more.
  3. Make use of an electronic distribution means:Until recently PR agencies and PR personnel sent a regular Press Release to a purchased / list of bloggers (or by data mining). Thus distribution is limited in its scope and requires time to locate the relevant bloggers and contact them. Electronic distribution means such as BlogsConnections.com allows the brand owners and PR personnel to reach bloggers in the exact desired category, selected by location worldwide.
    • The BR is distributed to bloggers as just one concentrated and organized e-mail message (newsletter).
    • The BR can include an unlimited number of media files, without size limitation or word count limitations, unlike the traditional emailed press release.
    • Your logo, images, and all other items are kept online for next updates and for bloggers to use as an online library.
    • You can also schedule the distribution of your Blogs Releases for a specific time.




Video: How to Get More Traffic by Blogging LESS | 4 (Sneaky) Tips

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Date: 05.12.2018, 22:05 / Views: 75462